M3 Financial Solutions was seeking funding for a local community initiative in the city of Compton, California. In order to effectively communicate their business model, they were in need of a pitch deck in the form of a slideshow presentation that would captivate potential lenders.
CDMG was hired to translate their financial solution into a dynamic presentation that would simultaneously provide informational detail, as well as maintain prospective target engagement. We saw the opportunity to take a standard slideshow and develop it into a rich, dynamic presentation.
Initially, we received the basic static slideshow and reviewed the informational data necessary for the presentation. Following review, we established and presented the client with multiple themes which respectively combined an individual cohesive colour palette, typeface options, iconography, and text layout. Utilizing motion-graphic animation, individual slides transitioned progressively and dynamically, delivering a rich immersive experience through which all of the detailed project information is communicated.
A combination of original video footage and photography, as well as third-party video footage drove home the importance of this initiative, while providing real-world examples of success, and directly connecting it to the community to which it aims to serve.
This was truly a successful project, in that we were able to transform what initially was a static slideshow presentation as the original core reference, and completely reimagine it into a modern, rich, dynamic UI/UX experience that goes well beyond the expected slideshow.